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Hello there!  I'm back with another newsletter with interesting reads and loads of amazing tools for you to try!
In this week's issue, you will learn how to create your luck surface in three different levels. Also, I have something interesting to announce in 1 week. Keep an eye on this space.

READ THE FEATURED POST

Creating a sense of community through newsletters

Using your personal newsletter or company’s/organization’s newsletter to build a sense of community can be an effective strategy to create and promote engagement. A well-crafted newsletter not only informs but also inspires and connects members, which in turn helps to foster a strong communal identity.

Co-creation carries with it a profound respect for each person’s unique expertise, and also the knowledge that we must share both the burden and the liberation of determining our future collectively. There is an urgency to the challenges we face at this moment in history, and no one person, organization, or discipline can determine all the answers alone.

— MIT Co-Creation Studio’s Collective Wisdom Report

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That luck isn't a lightning strike, but a harvest?

I'm breaking down the one framework that has opened more doors for me than any strategy, tactic, or hack. It’s the invisible force behind every "overnight" success story. It’s called your Luck Surface Area.

In today’s agend, I will break it down into 3 versions I care about the most. Talking about is not my favorite subjects, but I believe it’s similar to preparation in the opportunities’ engineering process.

In business, luck isn't magic, it's math.Your "Luck Surface Area" is the total number of serendipitous opportunities that can find you. It's not random; it's a function of your output and your audience.

The equation is simple: Luck = Value Created × People Told.

A great product in stealth mode (Value × 0) generates zero luck. A mediocre product with a megaphone (Low Value × High Audience) generates weak, fleeting luck. But a genuine solution (High Value) shared with a relevant audience (High Reach) massively expands your surface area for chance meetings, unexpected partnerships, and breakout opportunities.

Remember the rule: Luck = (High Value Creation x People Told x Distribution Channels)

The strongest communities aren't built on funnels; they're built on serendipity. Your community's "Luck Surface Area" determines its ability to attract amazing members, the best partners, and opportunities organically.

Think of it as an equation: Community Luck = Value for Members × Shared Narrative.

The value is what you give them: connection, growth, belonging. The shared narrative is how you talk about it: your story, your wins, your inside jokes. This combo is your beacon. When you consistently deliver value and your members become evangelists of your shared story, your surface area expands exponentially. You're not just managing a group; you're cultivating a gravitational pull that attracts the right people and the right luck, effortlessly.

For the final version, it’s about personal betterment.

Now, it’s just a regular Tuesday.

I think luck finds people. Truth is, people build landing pads for luck. It’s like when you build a good landing page to sell your offer. The more it’s optimized, with all the necessary elements, it connverts!

The same as when you build your luck. You structure it in advance. Your personal "Luck Surface Area" is your openness to new connections and opportunities. It’s not about being extroverted; it’s about being engaged.

The framework is simple: Personal Luck = Curiosity × Generosity.

Curiosity drives you to learn, explore, and meet new people. Generosity is your default mode, sharing knowledge, making introductions, updating connections, and adding value without an immediate ROI. Imagine making content for 10 years? Yeah, I done it.

Making money is part of the business, but a transaction isn’t everything. True I made my first 9,000 euros in one single year (2021) for different clients, but it’s a result.

This isn't transactional. It's chemical. Curiosity compounds your knowledge; generosity compounds your reputation. Together, they form a compound interest of serendipity. The more you invest, the more "lucky" you become.

GROWTH RESOURCES

Selected Mahmoud’s Favorite Finds for Growth & Fun

Tsundoku is a beautiful Japanese word describing the habit of acquiring books but letting them pile up without reading them. Is it really that "un-minimalistic" to buy books and have them unread for a long time? Only recently I've learned that unread books can be as powerful as the ones we have read, if we choose to consider them in the right light.

When it comes to productivity advice, there's almost nothing new. This blog post summarizes all the productivity tips and techniques you have come across and might come across in the next few months/years.

There is a secret to radically improving your productivity – it’s called a Weekly Review. It’s not a very secret secret. It’s a secret hiding in plain sight. Only very few do a weekly review despite its advantages. And, only a very few do it effectively that impacts their life in a good way.

You have the ability to create things no one else in the world can — whether you realize it or not. Here are a collection of concepts to help you generate ideas, develop your creative process, and overcome the insecurity that holds you back.

Want to start a side hustle but lack the required tools? Have a go at this database of side hustle tools to start your journey. You can start earning through your newsletter or offer your expertise on items you interact with daily or find genuine freelance opportunities.

I love this post for multiple reasons. "You’ve done it.

By starting this article, you’ve taken the first step towards becoming a rich and successful member of the Creator Economy. Your life as a basic consumer is coming to an end. You’re going to make things."

Here’s what’s happening in the City

1. Dati Drouk announced a back to their professional training in contemporary dancing and social-cultural education this year. The date aren’t revealed yet, but they will release an update sooner.

2. EBTAKIR Digital returns to Ain Chock!

In partnership with INDH Ain Chock, they are launching a new edition of EBTAKIR Digital, an intensive training program that combines entrepreneurial coaching and an innovative digital approach. This program is designed for young talents and entrepreneurs who wish to develop their projects while mastering the tools of digital marketing, innovation, and e-commerce.

On the agenda: Personalized entrepreneurial support Development of a powerful online presence Mastery of digital marketing & content creation Design of innovative digital services Integration into a dynamic community of entrepreneurs

If you can join to strengthen your project, acquire key skills, and evolve with a digital approach adapted to the challenges of the future register from here. Registration closes: September 11, 2025

3. Join SIEMA FoodExpo 2025 in its 8th edition of the international food industry exhibition. Machinery & Packaging.

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